Well if this is not a not a sure-fire way to lose customers we don’t know what is. Must read if you are serious about not pissing off your customers!
Social media can be the making or the breaking of a business. Statistics show that the average American spends 37 minutes on social media every day. With 67% of twitter users buying from brands they follow online, 90% of specialty retailers using Pinterest and 46% of the population looking to the web before they make a purchase, social media marketing is not something that you can ignore. An online presence is crucial to your success as a business. It allows consumers to follow your business, see promotions, keep up to date with sales and new products and interact with the business without leaving their home or even making a phone call. It gives you an online voice in a (very) big virtual world!
However, 20% of social media uses view brand interaction on Facebook and Twitter negatively, with 18% of users holding the same view about Pinterest. How do you ensure that your social media marketing is gaining followers and keeping customers happy, rather than annoying your customers and losing fans? (READ MORE)